Association of British Orchestras

Specialist Managers Meetings - Marketing

Marketing Meeting

Where: Wrench Room, Royal Over-Seas League, London

When: 09 May 2007

Times: 10.30am - 4pm

The day included updates and discussions on the following topics :
  • Updates on all the forthcoming ABO events including Conference 2008
  • SMS marketing
  • Ambassadors' Schemes
  • Improvements in concert Programmes
  • Sector statistics
  • Building on excellence : Orchestras for the 21st century
  • The ACE project
  • Feedback from the BBC Play It Again! Initiative

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